Nike Air Max 97
Aug 2017
Design Director: Bryon Panaia
Lead Designer: Krissy Harbert, Brian Farci
Producer: Errol Andam
With nods to a silver bullet train, the Air Max 97’s iconic metallic silver finish took inspiration from another unlikely source. “Mountain bike components and mountain bikes at the time had metal on metal finishes like aluminum and polished titanium,” Tresser explained. The team took the inspiration and future-forward design, and brought this to life paying tribute to a futurtistic-Matrix aesthetic, that honored the bullet train and footwear itself. The space included digital design that reflected this vision, and mannequins were finished with half-silver faces to continue the futurtist language of the footwear.
