Soulboost (PepsiCo) Brand Identity
I worked with PepsiCo’s very talented Innovation team in the late stages of Soulboost’s inception, scheduled to launch in April of 2021, to establish animation guidelines for key graphic elements, as well as branded explorations into campaign visuals, social assets, and printed material.
- Project Roles
- Art Director, Designer, Motion Designer
- Company
- PepsiCo
- Skills
- Art Direction, E-Commerce, Creative Direction, Brand Strategy
- Media
- Branding, 2D Animations, Advertising, Packaging, Brand Identity
- Project Industries
- Beverage
