BeatBites

Revolutionizing Dance Lessons

BeatBites is an avant-garde platform tailored for GenZ, teaching them trending TikTok dances. This startup project involved close collaboration with the founder, aimed to craft a game-like, captivating experience for users with short attention spans.

The issue at hand was creating an interactive platform that doesn't feel like a typical workout tutorial, but instead provides a fun, engaging experience.

My role in this project was multi-faceted. I conducted market and user research to understand potential users' needs and preferences. Using Figma, I created initial wireframes and prototypes, employing my skills in UX/UI design, product design, and design sprint.

The project's outcome was a unique platform that blends game and dance lessons, where a 3D avatar of a user's favorite influencer teaches them how to dance. The prototype was tested and improved based on real user feedback. Currently, the project is in development, with promising early results.