IBM Cognitive Studio Concept

BM Australia asked for a vision of an exhibition space that demonstrates IBM Cognitive techologies with Watson.

The narrator makes total of six stops throughout the guided experience:
— Cognitive language analyzer
— Holographic welcome
— Insights VR with sentiment and analytics
— Cognitive wine bar
— App demo wall
— Gift (personalized business app)

The design was inspired by a visit I made to the Dongdaemun Design Plaza in Seoul a couple of years ago—the interior and lighting designs in particular.

Creative Direction Matt Sung
Concept Design: Matt Sung, Sara Blake
Motion graphics & 3D animation: Brian Cariaga
Script: Alexandra Wood, Matt Sung
Video Production: Matt Connor