Bud Light SXSW Interactive DJ Posters
I produced a series of interactive DJ posters at Bud Light's SXSW activations. The posters used conductive ink technology to allow consumers to collaborate and create new music tracks just by "playing" different areas of the posters.
- Project Roles
- Executive Producer
- Company
- Mediacom
- Skills
- Cat Herding, Conceptual, Integrated, Management of Teams 1-10, Managing Budgets, Mixed Media, Post-Production, Print, Producing, Strategy, Technology, User Behavior Research, Wrangling - Celebrities, Wrangling - Creatives
- Media
- Interactive Installations
- Project Industries
- Advertising, Beer
