It’s Nice That x HTC - The Pursuit of Brilliance

DASH are an animation and motion design studio located in Raleigh, North Carolina. They recently rebranded their animation studio with a playful facelift and were looking for some short idents to promote their new colour and pattern palette.

Given free creative reign to illustrate and animate whatever my mind could concoct, I came up with a series of 5 second idents that make no sense at all but who cares!?

Sound design by the men, the legend, Sono Sanctus and Ambrose Yu