Bumble and bumble x Fashion Week
Rebranded the Bumble and bumble Bb.Backstage program identity and aesthetic for New York Fashion Week (NYFW) in S/S ‘24. Featuring hand-drawn typographic “stickers” and gritty analog collages, the new branding is intended to have the handmade, imperfect aesthetics of designs pulled together backstage right after the show. This treatment also extends to London Fashion Week (LFW).
NYFW Shows: Collina Strada, Proenza Schouler, Off-White, Christopher John Rogers
LFW Shows: Derrick, Dreaming Eli, Simone Rocha, Emilia Wickstead and Sinéad O’Dwyer
Role: Associate Design Director, Global Digital Design + Collage and Lettering Artist
- Project Roles
- Art Director, Artist, Letterer, Designer, Type Designer, Design Director, Brand Designer
- Company
- Bumble and bumble
- Skills
- Social, Type Design, Lettering, Collage
- Media
- 2D Animations, Art, Social Media Content
- Project Industries
- Beauty
