Bumble and bumble Amazon Launch
Executed all design for the launch of Bumble and bumble on Amazon. Developed a consumer-centric strategy in partnership with the Bumble and bumble leadership team. Touchpoints consisted of the 9-page brand microsite, all product page content, and paid media. (2024)
Role: Associate Design Director, Global Digital Design
Digital Design: Francesca Maida
Paid Media Design Support: Wilda Casado
Copy Team: Beth Shapouri, Sasha Kleinman
- Project Roles
- Art Director, Designer, Content Strategist
- Skills
- Design, Content Strategy, Creative Strategy, Experience Design
- Media
- Advertising, Websites
