MAM Baby Video & Stills Campaign

Video + stills campaign focused on best selling products
creative direction + pre-production + casting + production + post-production

We met MAM through our longstanding relationship with Neon Rabbit aka Tamino Castro aka Jamie's work husband. MAM loved working with Tamino in the past but was looking for a new production partner to see the project through. Enter Corvus Creative.

MAM needed to refresh their creative to launch their new look, and because MAM doesn't engage in production often, they wanted to make the production count.

We are no strangers to a long list of photo and video deliverables, you may say that's our specialty, so we weren't worried there. The challenge? The glow in the dark pacifier that we needed to capture the baby asleep with.

Through a well laid out production plan, considering bottle and nap schedules, rotating rooms and lights, we made it happen. Special shout out to Joel and his black light. I probably don't have to tell you, but we nailed it, with no tears, and every. single. baby. falling asleep as needed.

Hundreds of stills and 16 video edits later, we couldn't be more proud of this partnership.

Project Roles
Copywriter, Creative Director, Producer, Content Strategist
Skills
Children, Content, Digital, Maintaining Schedules, Management of Teams 10-20, Managing Budgets, Copywriting, Project Management
Media
Advertising, Photography, Social Media Content
MAM Baby Video & Stills Campaign
MAM Baby Video & Stills Campaign
MAM Baby Video & Stills Campaign
Support