GoPro Brand Center

For a long time, GoPro had been without a consolidated brand guideline, and had been using several third party tools to manage and share assets within the company and their partners, with a varying amount of success.

As someone who had done work with both the brand and product teams, I was tasked with the design and build of the GoPro Brand Center, which would consolidate all these features under a platform run on Frontify.

For the duration of the project I was in charge of the structure, content, and design of the Brand Center. As this site housed information from multiple teams, managing several timelines and feedback sets was vital.

Project Roles
Content Producer, Product Designer, Brand Designer
Company
GoPro
Skills
Art Direction, Content Management, Front-End Development, Visual Development, Creative Direction, Product Development, Figma, Experience Design
Media
Brand Guidelines, Product Designs, Visual Designs, Websites, Brand Identity
Project Industries
Entertainment, Lifestyle, Sports, Technology
GoPro Brand Center
GoPro Brand Center
GoPro Brand Center
GoPro Brand Center
GoPro Brand Center
GoPro Brand Center
GoPro Brand Center
Support