New Balance | Back to school
New Balance Back to School 2024 campaign. Integrating art direction from previous New Balance creative created consistency across imagery, and casted diverse and upcoming and youth talent to push the New Balance image forward. Assets live in paid media, website and in stores.
- Project Roles
- Art Director, Creative Director, Post Producer, Design Director
- Skills
- Art Direction, Children, Conceptual, Design, Fashion, Post-Production, Creative Direction
- Media
- Advertising, Branded Content, Photography, Campaigns
