Lenovo set out to launch its innovative dual-screen Yoga Book 9i laptop, with the goal of showcasing the device’s versatility and groundbreaking capabilities. The illustrations for this campaign needed to reflect the transformative, unexpected, and adventurous experience that Lenovo brings to its users, making the Yoga Book more than just a tool—it becomes an integral part of any journey, whether professional or personal.
Working closely with HMX Media, I created six illustrations that highlighted the Yoga Book’s adaptability across various adventurous settings. The illustrations spanned from astronauts in space to a wingwalker pilot, an underwater scene, and a Formula One race.