Pride on the River is a yearly celebration of the LGBTQ community in Tampa Bay. This was the first event post covid & the team was looking for a creative refresh. I used the colors from the existing logo and created this melty/psychadelic rainbow drip to go along with the location for the event, the Hillsborough river. This key art was used in marketing materials including:
-event posters
-print ads
-online Ads
-social media
-stage design