44°N Gin

44°N—The First Gin Distilled in the French Riviera. Sea. Science. Sun. Inspired by the perfume mastery of Grasse. The city of Grasse, situated along the Côte d'Azur, has long been famed for its rich history of perfume making. Sun-soaked lands with rich, fertile soil provide the optimal environment for naturally grown aromas. In creating a luxury gin brand, Comte de Grasse wanted to capture the luminous depth of the sea and the windswept aromas of the Mediterranean in every drop. Named for the geographic coordinates of Grasse, 44°N’s tasting notes are derived from local botanicals in the South of France. The ultramarine blue bottle relates back to the pristine blue waters of the Côte d'Azur. Finely-textured, rippled glass along the bottom portion of the bottle lends an elegant touch and echoes the oceanic sentiments. The bottle shape features a modern silhouette and is topped with a statement cap, creating a memorable shape. Finally, neon yellow accents add the element of the sun and bring an unexpected, fresh touch. (Credits. Studio: Force Majeure Design with Chic Agency | Client: Comte de Grasse | Release: 2019 | Pierre Delebois, Creative Director | Magdalena Travis, Art Director | Grace Kao, Senior Designer | Harry Chong, Structure Design Director | Linda Tseng, Production Design Director | Taka Igarashi, Photographer | Select Photo Credit, www.44gin.com)