Rivian

Rivian brought me on in early 2021 to help them establish the visual look and feel for the first generation of their driver's app. The brief being that it should do more than be a simple control for a user's car, but that it should also inspire them to want to get out and explore.

We created a series of collage pieces of nature photography that could be used in inspirational but also functional ways.

Cool vs warm environments were used to represent temperature, motion within the shapes helped to represent driving and charging, and energetic imagery was used for the celebratory and get-up-and-go moments.

Pairing this with a design and illustration system that made this app more like the control for an $80,000 toy rather than just a car, we brought in that sense of adventure and fun that the brand is known to represent.