Katy Perry Collections - Motion Graphic Asset
A Creative Director from Katy Perry's team reached out one evening for me to animate their announcement asset for KP's Shoe Line.
Bianca (Creative Director) asked what direction to go with for the animation part behind it as she was curious. I mentioned that it would be best to play with the geometric layout and animate each triangle in 2D/3D space for a better reveal. As well as animate the logo to follow the branding.
I took the time to create the approved still image for the layout reference and then got to working on animating each triangle individually. Keep in mind this was a two-day turnaround and I did it in an hour and a half with no revisions needed. They were happy with the product and released the asset on their socials for TikTok.
Thank you to Bianca for giving me the opportunity to work on this project. I could not do what I do without networking, and I am grateful for everyone who i work with.
- Project Roles
- Director, Editor (Brand/Content), Content Producer, Motion Designer, VFX Artist, Animator
- Skills
- 2D, 3D, 3D Generalist, After Effects, Art Direction, Content, Design, Editing, Entertainment, Language: English, Motion, Adobe Photoshop, Adobe Premiere Pro, VFX, Creative Direction, Producing, 4K, Video Editing
- Media
- 2D Animations, 3D Animations, 3D Illustrations, Art, Branded Content, Logos, Motion Graphics, Branding, Brand Identity, TikToks
