Bhakti Chai Iced Tea

In this rebranding project, the goal was to infuse the Bhakti Chai brand with new meaning and energy. The serpent symbol of Bhakti, representing rebirth and new life, and the lightning bolt, evoking the powerful energy contained in each drink, were key elements incorporated into the new branding. The result is a bold and creative visual identity that captures the essence of the spicy and unique iced tea, giving it a distinct and memorable presence in the market.
For this project I created a new brand identity, an animated logo, can packaging design and illustration, merchandise design and sample advertisements.