Art direction, apparel concepts, design, and identity for Moog Music's first Artist Series capsule collection with illustrator Wyatt Grant. Collection includes screen printed tees, onesie, and matching sweatsuit; fully custom embroidered dad hats and beanies; woven socks; cork coasters; custom gridded notebook; and personalized postcard pack-ins. I designed the woven tags, postcards, gridded notebooks, "Moog Artist Series" wordmark, and a pitch deck for sharing with distributors. I also wrote the copy featured inside the notebooks.