Version THAT/ Letters From Vincent

At Technology, Humans And Taste (THAT), we wanted to be able to speak and write like some of our favorite authors so we made Version THAT. It’s a machine that changes your words into the words of famous authors by using the writer’s original work, A.I. and natural language processing.

We then sold the Version THAT concept to Immersive Van Gogh to create Letters From Vincent. A machine learning and A.I. powered experience where you exchange letters with Vincent Van Gogh. Each letter comes with a unique sketch, and is written with his own words using his extensive letters and natural language processing. Over 100,000 letters were written across New York City, Los Angeles, Las Vegas, and Orlando.