ZU brand identity

Zu is a perfectly carbonated blend of yuzu juice, cane sugar, and spring water.
Made in the heart of Austin, Texas, with nothing artificial, Zu is for the curious.

I had the opportunity to develop the brand’s visual system, from logo to packaging to social media.

Project Roles
Art Director, Creative Director, Designer
Company
Drink ZU
Skills
Art Direction, Brand Strategy, Creative Direction, Design, Design Strategy, Packaging Design, Social
Media
Brand Guidelines, Brand Identity, Logos, Packaging, Social Media Content
Project Industries
Beverage
ZU brand identity
ZU brand identity
ZU brand identity
ZU brand identity
Support