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ADVERTISING CAMPAIGN: BRAND ILLUSTRATION & PACKAGING - Lagunitas Brewing

Conceptual pitch work for Lagunitas aimed to cast the net to reach those who may typically opt for a more mainstream brew. For those that are craft beer curious we created Lagu-land and dreamed up engaging interactions including guided brewery tours complete with enhanced beer stories.

Creative Team: Suzanna Bierwirth (CCO), Tom Drennen (GCD), Salvador Ibarra (CW)

Check out my WEBSITE: https://www.hmillerink.com
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Project Roles
Art Director, Illustrator
Company
The Mars Agency
Skills
Art Direction, Illustration, Packaging Design, Print, Retail, Traditional / Hand-drawn, Adobe InDesign, Adobe Photoshop, Commercial
Media
Advertising, Illustrations, Packaging, Retail Designs, Art, Branded Content, Branding, Editorial Designs, Pitch Decks, Events, Posters, Products - Physical, Visual Designs, Icons, Key Art, Portraits
Project Industries
Advertising, Beer, Beverage, Packaged Goods, Retail, Entertainment, Lifestyle, Media
ADVERTISING CAMPAIGN: BRAND ILLUSTRATION & PACKAGING - Lagunitas Brewing
ADVERTISING CAMPAIGN: BRAND ILLUSTRATION & PACKAGING - Lagunitas Brewing
ADVERTISING CAMPAIGN: BRAND ILLUSTRATION & PACKAGING - Lagunitas Brewing
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