Afterpay x Furby: The Impossible Gift Finder

It takes a good gift to know one. That's why the folks at Afterpay decided to resurrect the best gift of 1998, Furby, with the goal of dispensing gift advice for difficult-to-buy-for folks this holiday season. The campaign launched on TikTok - with a series of unhinged and fun responsive videos featuring gift ideas from Afterpay merchants - and ended up with a fan-powered petition to bring back Furby. Doo-dah.