Stay Sojo Furnished Living Rebrand

An 18-month long rebrand project where we renamed, rebranded and repositioned a previously known “corporate housing” company into a nationally known “furnished living” company that serves the expanding professional traveler audience. The rebrand included a redesigned of their website where we collaborated with their development agency to deliver a new and more refreshed online experience that has, since launch, increased by lead conversions by 33%.

Project Roles
Creative Director, Designer, Editor (Brand/Content), Editor (Copy), Project Manager, Strategist
Company
Stay Sojo Furnished Living
Skills
Art Direction, Brand Strategy, Copywriting, Creative Direction, Creative Research, Creative Strategy, Design, Human-Centered Design, Project Management, Wrangling - Creatives
Media
Branding
Project Industries
Lifestyle, Travel/Tourism
Stay Sojo Furnished Living Rebrand
Stay Sojo Furnished Living Rebrand
Stay Sojo Furnished Living Rebrand
Stay Sojo Furnished Living Rebrand
Stay Sojo Furnished Living Rebrand
Stay Sojo Furnished Living Rebrand
Stay Sojo Furnished Living Rebrand
Stay Sojo Furnished Living Rebrand
Support