Let's Get Cloud-ified, Accenture x Oracle

I directed the branding and overall strategic initiative behind how a massive global agency could sell highly coveted mainframe cloudification technology to the world's largest financial institutions, ahead of others. This effort would hinder one side of our client's business, hence the confidential nature, however cloud-futures are energy-saving, cost-saving, and lucrative -- therefore the benefits outweighed the drawbacks.

I lead a team of 2 designers and 1 3D generalist to define the look, feel, and name of this newly created cloud technology, while simultaneously developing the strategy and B2B copywriting to help sell this innovative product. Below you'll find moving and still renderings of our final concept, "Eclipsing on Mainframe," mockups & moodboards, and an email invitation that went out to client account leads at major corporations to draw them into learning more about the journey of Cloudification.