Parks & Nash

Parks & Nash is a line of new, healthy, all natural soups in the convenient instant forms required by busy lifestyles. Like Cup Noodles - but good for you. Our goal was to create a logo that felt clean, simple and healthy and evoked the founder’s story of growing up on a farm and naturally sourced ingredients. The packaging goals were to create something that stood out on the shelf and attracted young working professionals who are looking for quick healthy options.