Athleta - Power of She
I directed this spot for Athleta. The brief was to share the complexity and resonance of the brand's tag line "Power of She." We sought to cast as many real women as possible.
- Project Roles
- Art Director, Director, Editor (Brand/Content)
- Company
- Athleta
- Skills
- Art Direction, Directing, Editing
- Media
- Commercials - Video
- Project Industries
- Advertising, Sports