There's More to eBay

eBay asked us to show the world that they are more than an auction site, so we created Emma. The project required that we promote five different promotions in five different categories in a single TV spot. Our solution was to give Emma's character dimension with five different endings.

Project Roles
Copywriter, Creative Director
Company
Digitas
Skills
Scripting, Conceptual, TV
Media
Commercials - Video
Collaborators
Support