Pfizer Rebrand
Collaborating with Team Design, I designed the new logo and worked on the new brand identity for Pfizer. The new logo represents Pfizer's evolution by transforming their legacy logo—the pill—into a unique helix form that evokes connectivity, continuity, and transformation, emphasizing science.
- Project Roles
- Designer
- Company
- Pfizer
- Skills
- Art Direction, Design
- Media
- Brand Guidelines, Brand Identity, Branding, Logos
- Project Industries
- Health/Pharma
