Biotech Lounge

In preparation for a completely redesigned campus welcome center, our team at Britelite Immersive was engaged by one of the world’s largest biotechnology companies to create an immersive welcome center from the ground up. Our challenge was to deliver a meeting space that engaged everyone from dignitaries to the countries smartest scientific minds in a compelling high-tech manner. From Multi-Taction Table arrays to a 30′ LED wall—we delivered an interactive space that recognized the science happening and the great minds behind some of our most important healthcare innovations. As creative lead, I was responsible for all creative direction, design concept development, client presentations, design contractor management, creative/strategic fidelity, and interaction design.