Blockchain Mural

For the 2020 National Retail Foundation conference (NRF), SAP & Microsoft were looking for a unique interactive experience that would demystify their new technology partnership about using blockchain in the retail industry. Our team at Britelite Immersive built a non-traditional exhibit that combined printed illustration, projection mapping with capacitive touch sensors to create an enhanced interactive mural. As creative lead, I illustrated the print and animated artwork that wrapped around the entire wall as well as creative directed the animation and production design.