Abu Garcia

This is a complete rebrand and advertising campaign for one of the worlds best fishing brands. New colors, type, tagline, and imagery that extended from digital all the way to TV.

Project Roles
Art Director, Creative Director, Designer
Company
Abu Garcia
Skills
Adobe Illustrator, Art Direction, Conceptual, Creative Direction, Design, Interactive, Post-Production, Print, Retail, Travel, TV
Media
Branding
Project Industries
Advertising
Support