True Lark (formerly FrontdeskAI) offers the most powerful AI to automate front desk communications, with focus primarily on small businesses, such as salons and fitness studios, helping them be more productive, and let human-like AI assistants handle repetitive tasks —like booking appointments, answering product questions, and remembering details about each and every customer.
When I started working with True Lark they already had a great product and solid client base, but they weren't communicating their mission and benefits clearly and they needed a new image to stand out. Together we worked to reinvent their digital brand, update content site-wide and create a unique and recognizable digital presence. The new website has improved user experience and content hierarchy, making the product easy to understand for a not very tech-savvy audience.
Since the website launch, True Lark saw significant improvements in brand perception with increased conversion and page views.