Red Bull - Think Brilliant

Global Communications & Social Media Strategy Development: Development of audience communication strategy, actionable year-round global communications and social media milestones plan, define key editorial stories, content plan, implementing current trends within the global creative & mind communities.

- Project Management: Coordination and management of communication/social media plan. Support on global communications strategy, with a differentiated plan/recommendations for markets and partners.
Plan and support the launch of projects in new markets and languages.

- Country & Internal Channel Support: Support of national Communications Manager with the overall communication strategy and country adoptions. Guiding, enabling and mentoring countries on their strategies, content creations, distribution and influencer relationships
Creation and distribution of content in collaboration with/for different departments and internal channels, the definition of global benchmarks for social media strategy and outcome analysis.

- Content & Asset Management: Understanding of content consumption behaviour, content engagement and consumer retention to guide content distribution and marketing strategy from concept to production.