Fuse Music Channel

The strategy was simple: to brand Fuse as the new hub of music TV, taking a dig at MTV's shift from music videos to mostly sitcoms and talk shows. To make it a reality, we worked with photographer Ed James to shoot the project.

Project Roles
Art Director, Designer
Company
Merkley + Partners
Skills
Art Direction, Conceptual, Design
Media
Magazines
Project Industries
Advertising, Entertainment
Fuse Music Channel
Fuse Music Channel
Fuse Music Channel
Fuse Music Channel
Fuse Music Channel
Support