BABOON
BABOON is a bags operation for the new generation of travelers. BABOON wanted an identity that was irreverent, flexible, and full of weird surprises. We created the name for the company, brand identity, illustrations, custom typeface design, social media direction, and copywriting. To the moon, Baboon!
- Project Roles
- Designer, Illustrator, Type Designer
- Company
- Sagmeister & Walsh
- Skills
- Adobe Illustrator, Art Direction, Design, Type Design
- Media
- Brand Guidelines, Illustrations, Patterns, Posters, Typography
- Project Industries
- Travel/Tourism
