Starbucks Holiday Campaign

For the 2017 holiday season Starbucks and Spotify debuted three limited-edition Gift Cards featuring Chance the Rapper, Lady Gaga, and Metallica. Starbucks and Spotify donated a total of $1 million divided among these iconic artists’ three charities that benefit youth empowerment, education and veterans.

Layerframe was asked to concept and create a series of promotional assets for use across social media outlets – including Instagram stories and banner ads.