NYX Mobile App
The new NYX app brings the community-powered NYX experience to fans everywhere. Beauty enthusiasts can scroll feeds for inspiration and tutorials with shoppable content that is fully integrated with ecommerce and the newly built loyalty program.
Role: UX Research & Strategy
- Project Roles
- UX/IA Designer
- Company
- IPG Media Lab
- Skills
- Design, Information Architecture, User Behavior Research
- Media
- Mobile Apps
- Project Industries
- Beauty
