Dear Internet...

Mediums platform holds a space that fosters creative ideas, makes unique connections, and of course, is a place for thoughtful conversations.

My role was to concept and execute the visual story of the Medium brand. Our visual approach was to take unique elements and symbols of the internet and show that the internet culture has evolved over the years. We created detailed mood boards, and storyboards mapping out the animation. Once the scripts were approved, and style frames were almost to completion, we then spent the next few weeks animating up until delivery.