Men's Wearhouse

To reposition Men's Wearhouse from a discount suit store to an experience designed for men, our idea recognized there are places men feel like they naturally belong. Places that exude manliness. Many have been captured in film, on TV or in great sports moments. Which can get a little confusing because Men's Wearhouse is also a place designed for men. So much so, that some men can't help but walk into other manly places and ask, "Is this Men's Wearhouse?"