Jazz at Lincoln Center
Brand identity revamped for the Jazz at Lincoln Center. Each form of the alphabet was created using Neutraface as the source font. The result is a new, and slightly heavier Jelly Roll, served fresh with filled counters and rounded-square centers. The creative staff at JALC aptly named the new font after legendary jazz pianist, Jelly Roll Morton.
- Project Roles
- Creative Director, Designer, Type Designer
- Company
- Pentagram
- Skills
- Creative Direction, Design, Type Design
- Media
- Brand Guidelines, Branded Content, Lettering, Logos, Typography, Visual Designs
- Project Industries
- Entertainment, Music
