Old Spice Muscle Surprise

We made an interactive Terry Crews video game, because why wouldn't we. The stories changed based on the order of muscles you clicked, and it was full of Easter eggs and interactive tidbits. It won some stuff, and was nominated for other stuff that it didn't win.

Role: Concept, writer
Partners: Andy Laugenour, Jarrod Higgins

Project Roles
Copywriter, Writer
Company
Old Spice
Skills
Comedy, Conceptual, Copywriting
Media
Games - Mobile, Interactive Videos
Project Industries
Advertising, Entertainment, Gaming
Collaborators
Support